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App Store Optimization Rated 3.5/5 based on 140 customer reviews

App Store Optimization Training in Melbourne, Australia

Learn to make your app more visible, increase the number of quality downloads in Play Store and iOS.Learn best to use keywords and frame titles to put your app at the top of search engine rankings

  • 20 hours of Instructor-led classes
  • Beginner to Advance level
  • Immersive hands-on training
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Modes of Delivery

Key Features

20 hours of Instructor-led training sessions
Immersive hands-on learning
Grasp the fundamental concepts of ASO including factors affecting it
Learn about keywords, localisation, other techniques to optimize app listing to improve traffic
Understand the techniques to improve search engine ranking for applications
Our ASO specialists will guide students in implementing the technology for future projects

Description

Apps are the buzzword now and each day thousands of apps get added to app marketplaces such as iOS and Google Play Store. As an app developer, how would you get your app noticed and ensure maximum downloads beating competition from the 1.5 million apps that are already there? How will you ensure a higher number of quality users without spending much on revenues? You can do so by engaging in Zeolearn’s App Store Optimization course that teaches you everything you need to know to make your app stand out and receive quality downloads. App Store Optimization training at our institute will be delivered by expert trainers who teaches you through a blended learning approach of practicals and theory, how best to use App Store optimization to organically increase your downloads on the two biggest sources of free traffic viz, the iOS App Store and Google Play Store.

By the end of this course, you would have learnt about keywords, localisation and other techniques to optimise your app listing to attract traffic and ultimately increase downloads for your app.  App Store Optimization certification which you will receive after successful completion of course helps in your career growth and here at Zeolearn we offer best-in-class and cost-effective coaching to the registered candidates.

Here’s what you will learn!

  • Learn how to make your app more visible and increase the number of quality downloads in Play Store and iOS
  • Learn how best to use keywords and frame titles to put your app at the top of search engine rankings
  • Learn all about localization strategies that will get you downloads in non-English speaking  countries
  • Learn how to choose the right visuals and icons that will make your app stand out against the competition

Is this course right for you?

Mobile app and game developers, publishers and marketers, entrepreneurs and even students who wish to become app developers will find benefit in this course.

What do you need to be familiar with?

There are no prerequisites for this course.

Curriculum

  1. Understanding ASO
  2. The ASO process
  3. iOS and Google Play Store
  4. AOS variables
  1. Appcod.es
  2. Searchman
  3. AppStoreRankings
  4. Straply for Keyword Research
  1. What is Keyword Research
  2. Benefits of Keyword Research
  3. ASO tools
  4. Using Google Keyword Tools
  5. Using Straply
  6. Using SearchMan
  7. Filtering Keywords
  8. Localization
  1. On Page ASO Factors
  2. Off Page ASO Factors
  3. Conversion Assets
  4. Monitoring Performance
  5. iOS Search algorithm
  1. Google Play Optimization
  2. Visualize your Keywords
  3. Increase ranking
  4. Using SEOQuake
  5. Link Building Map
  6. Links to avoid
  7. What links to get
  8. Piggy back content
  9. Practical ASO for Google Play Apps
Icons and conversion
Screenshot Optimization
  1. Attracting organic traffic
  2. Importance of conventional SEO
  3. Ratings and reviews
  4. Number of downloads

Frequently Asked Questions

As an app developer, your primary aim would be to generate revenue by ensuring maximum downloads for your app. But with millions of apps in the market, and with many having money for advertising, how will you ensure that you stand out from the competition, and increase downloads without compromising on cost? Through App Store Optimization.Knowing the correct techniques of ASO can help you create titles, graphics and keywords that will attract more traffic to your app organically. Zeolearn’s course will teach you these techniques through a series of theory and practical-based lectures so that you can control off-site factors and increase the visibility of your app.
After completing our course, you will be able to:
  • Know how keywords, visuals and off-site factors affect ASO
  • Perform ASO for Google Play Store and iOS
  • Increase downloads by creating perfect titles and app icons
  • Localize without much effort
  • Use keywords that are unique and will increase your search engine rankings
  • Use reviews and ratings to increase traffic to your app
Towards the end of the course, all participants will be required to work on a project to get hands on familiarity with the concepts learnt. You will perform ASO for an app in Google Play Store and iOS with full support from your mentors. This project, which can also be a live industry project, will be reviewed by our instructors and industry experts. On successful completion, you will be awarded a certificate.
Classes are held on weekdays and weekends. You can check available schedules and choose the batch timings which are convenient for you.
You may be required to put in 10 to 12 hours of effort every week, including the live class, self study and assignments.
  • Your classes will be held online. All you need is a windows computer with good internet connection to attend your classes online. A headset with microphone is recommended.
  • You may also attend these classes from your smart phone or tablet.
Don’t worry, you can always access your class recording or opt to attend the missed session again in any other live batch.

App Store Optimization Course in Melbourne

Introduction

Melbourne’s economy is highly diversified with major industries of finance, IT, manufacturing, research, etc. housed in the city. Five out of the ten top Australia’s largest corporations have their headquarters in Melbourne which serve as a great boost for the city otherwise known for its food, culture, and architecture.

About the course in the city

The popularity of mobile apps is increasing day by day. With an app for almost every task imaginable, it is hard to keep track of all of them and decide which one will help us the most. The most common criteria for choosing an app is its popularity and visibility on the app store. Therefore, while launching your own app, it is crucial that it ranks higher than the others to increase its downloads and thus, revenues. An app store optimization training course in Melbourne will help the cause by helping you figure out the techniques to increase the visibility of the app in the app store, thus, increasing the downloads of the same. That is why, Zeolearn academy has come up with an exclusive app store optimization course in Melbourne that’ll teach you keyword research and basics of SEO to optimise app exclusively for Android and iOS in a short span of time.

Zeolearn institute's app store optimization training in Melbourne first delves into the basics of app store optimization and its key components. The topics also cover how the optimization works differently for different operating systems of the phone. The course adds to the students’ skill set by teaching both Android and iOS app store optimization.  The app store certificate in Melbourne helps students find the right keywords for the content and titles to be used in their app and specify SEO guidelines for their app page.

Zeolearn makes sure all of their customers are satisfied with the workshops and are satisfied by the coaching methods opted by their expert tutors. The course also comes with a full fee return policy in case you decide to opt out of course.

Here is what you learn

Our app store optimization training in Melbourne offers

  • Learn what is app store optimization
  • Make your app visible on all app stores and thus, increasing the downloads
  • Learn both Android and iOS app optimization

Objective of the course:

  • Understand app store optimization basics and its associated components
  • Understand keyword research and how it is helpful to make your app more visible
  • Learn different techniques to increase the downloads of your app
  • Learn how to make the icon and content of the app visually appealing for better rankings

Highlights of the course:

  • Get live tutoring lectures from the experts of the field
  • Exclusive doubt clearing sessions whenever you’re stuck
  • Regular assignments are meant to make the learning process smoother and faster
  • You can plan all your classes as per your schedule due to the availability of weekday and weekend batches both
  • After you’ve enrolled yourself for the course, you can access your classes any time you want to

Is the course right for you?

Zeolearn’s app store optimization course in Melbourne is apt for Mobile app and game developers, publishers and marketers, and entrepreneurs. However, students with interest in app development can also enrol for the course.

Prerequisites

No previous knowledge or background of any subjects is required to take the course. 

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