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Email Marketing Rated 4.5/5 based on 234 customer reviews

Email Marketing Training in London, United Kingdom

Learn to write effective, engaging emails, how to go about planning, setting goals, content creation, delivering, measuring and testing

  • 20 hours of Instructor-led training
  • Fundamental to Adavance level
  • Immersive hands-on sessions
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Modes of Delivery

Key Features

20 hours of Instructor-led training classes
Interactive hands-on sessions
Learn core email marketing concepts including planning, setting goals, content creation etc
Understand how to optimize emails for mobile and desktop marketing
Learn to use the latest tools to write and design strategic emails to attract & retain customer loyalty
Our Email Marketing experts will guide students in implementing the techniques for future projects


What form of marketing allows you to send personalized, informed messages to your target consumer group at anyplace and anytime? The answer—Email, popular because it is free, better for mobile marketing and big enough to fit in more content in a single message. However, in order to hold the interest of the mobile savvy consumer, emails must be engaging and powerful enough to grab attention. Email experts must know how to attract customers and convert them to increase sales and revenues.Zeolearn’s course on Email marketing will help you use the latest tools to write and design strategic emails that will attract and retain customer loyalty. You will learn what to write and what not to write, how to prevent your emails from becoming spam or annoying people. With hands on, extensive practicals you will learn how to optimize email for mobile devices and ensure business longevity.

Here’s what you will learn!

  • Learn how to write effective, engaging emails that will help in customer acquisition
  • Learn the core gist of email marketing –how to go about planning, setting goals, content creation, delivering, measuring and testing
  • Understand how to optimize emails for mobile and desktop marketing
  • Learn to source emails through search engines and social media platforms

Is this course right for you?

Marketers, Entrepreneurs, Business Owners and students who want to make a career in the marketing world will benefit from this course.

What do you need to be familiar with?

  • Basic computer knowledge
  • Knowledge of internet and marketing tools



  1. Its evolution
  2. Importance in different sectors and geographies
  3. How it has impacted marketing
  4. What’s ahead
  1. Main components of Email Marketing
  2. Creating marketing strategies around email
  3. How to collect data from additional sources
  4. Content creation
  1. Different types of emailers such as co-branded, third party, event triggered, newsletters
  2. CRABS Framework
  3. Understanding customers through NLP (Neuro Linguistic Programming) Demonstrations
  4. Analyse and target users based on emailers
  5. Create emailers for different customer devices
  1. How more emailers can lead to business growth
  2. Using sign up forms to improve subscription
  3. Methods to drive conversions from new and existing subscribers
  4. Methods to scale customer experience
  1. What are different ESPs and how to choose one
  2. Determine costs of Email Marketing
  3. Why permission is important is successful campaign
  4. Tackling spam
  1. Effective subject lines to ensure customer conversion
  2. Effective Content strategies
  3. Landing Page Optimization
  4. Testing & Targeting
  5. Automation and Analysis tools to get better ROI
  1. How to personalize emails with dynamic content
  2. How to improve conversions using dynamic content
  1. How to overcome the mobile challenge
  2. Coordinating emails across all channels

Frequently Asked Questions

There are more than 2.2 billion email users currently, and this number is only growing. According to a recent study by the predictive analysis firm Custora, customer acquisition via email has quadrupled in the last four years and now accounts for almost 7 percent of customer acquisitions. Organizations are looking to leverage this potential and hence require qualified and talented professionals who can devise email marketing strategies to engage and convert customers.Zeolearn’s course will introduce you to all the concepts of Email marketing. By the end of this course you will learn to plan, create, execute, and test Email marketing campaigns successfully.
After completing our course, you will be able to:
  • Understand why email is still a great tool for marketing
  • Create great, engaging content for emails
  • Target specific user demographics using email analytics
  • Develop effective email marketing strategies
  • Attract and retain customers
  • Promote business and improve sales and revenue
  • Optimize emails across platforms
  • Create dynamic email content 
Towards the end of the course, all participants will be required to work on a project to get hands on familiarity with the concepts learnt. You will work on an email marketing strategy for a particular product under the guidance of your mentors. This project, which can also be a live industry project, will be reviewed by our instructors and industry experts. On successful completion, you will be awarded a certificate.
Classes are held on weekdays and weekends. You can check available schedules and choose the batch timings which are convenient for you.
You may be required to put in 10 to 12 hours of effort every week, including the live class, self study and assignments.
  • Your classes will be held online. All you need is a windows computer with good internet connection to attend your classes online. A headset with microphone is recommended.
  • You may also attend these classes from your smart phone or tablet.
Don’t worry, you can always access your class recording or opt to attend the missed session again in any other live batch.

Email Marketing Course in London


London is regarded as the epicentre of Arts, Commerce, Entertainment, Fashion, Finance, Healthcare, etc. London also has sound Information Technology infrastructure, and professionals wishing to work in the IT space in London would do well to acquire sound programming and other IT related skills.

About the course in the City

Email marketing in London is a rewarding career that presents many opportunities. Professionals all over the world prefer communicating through emails. This calls for specialised people handling the email marketing portfolio in all the marketing companies of London. Zeolearn is one of the best institutes for Email marketing training in London. They cater to individuals who are interested in learning the aspects of email marketing. Zeolearn’s course on email marketing teaches candidates on the latest tools available for writing and designing strategic emails that will entice the customers and also help in retaining their loyalty. This course deals with improving the minute details of what to write, what should be avoided and how to make your email marketing look professional in every sense. Not only with regard to content, Zeolearn also assists you in handling the email marketing through your mobile phones. In today’s world, it has become extremely critical to know how the email marketing works on mobile phones. Zeolearn email marketing certification makes sure the candidate is adept enough with mobile email marketing, and its features.

The highlights of the Email marketing training in London :

  • Instructor-led live training
  • 20 hours engaging hands-on training sessions
  • Tutored by an industry expert
  • Log into from the place of your comfort

Here is what you learn

  • Learn how to write effective, engaging, enticing emails which will help you in winning new customers.
  • Learn the basics of email marketing, how to plan, promote, channelise the emails in the email marketing.
  • Learn how to optimise the use of email marketing on phone and desktop.
  • Searching emails through search engines and other social media platforms.

Requirement from the students

The candidate who wishes to complete this email marketing course needs to put in 10 to 12 hours of effort every week which includes live classes, self-study and assignments given by trainer. Virtual classes will be held; you will need to login to windows computer with internet connection. A headset with microphone is required, you may also attend these classes from your smart phone or tablets. You can choose the batch that suits your convenience and attend the course. Even if you miss a particular class, you can always see the recording, or you can register yourself in another upcoming class of another batch. This feature helps you when you miss an important class due to some other urgent or sudden commitments.

Is this Course right for you?

This course is useful for people from all walks of life who wish to learn more about the art of sending effective emails for marketing.


To complete the email marketing course, you need to have the basic computer knowledge and should be in touch with marketing tools.

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