NAVIK AI Platform is an artificial intelligence(AI)-driven decision engine recently launched by Absolutdata, which is a leading data analytics organization. It unites the technology, data, and analytics to optimize decisions without a data science team.
This platform processes harmonization and integration of data from multiple sources which includes Marketing automation systems and CRM.The driven decision engine of AI operates at a higher level to upgrade decision-making.
“The technology may not replace the entire human race in the time to come but it will perform a lot better than how we perform at this point in time. One of the examples could be the revolution that is happening in the automotive industry that has witnessed some of the major breakthroughs and is expected to replace the top-down manufacturing relationships with automotive-technology association giving way to self-driven vehicles,” said Titir Pal, vice-president of products and solutions, Absolutdata.
Nowadays, research groups are working on evolutionary algorithms implemented in the various environment using the business platform to deploy and optimize systems, an adaption of AI in sales, marketing, and brand management.Therefore, in an industry, we must take the steps which are necessary to ensure that AI is developed ethically and morally.
"The NAVIK tool’s non-technical front-end was developed to addresses this problem through an integration of back-end and front-end elements of the user interface,” said Titir Pal.
However, by 2020, Artificial Intelligence (AI) expects to see a 40% increase in their revenues on an average, along with a 38% cost reduction. The main use of AI technology in sectors such as Internet of Things and autonomous driving will generate a huge amount of data to be analyzed, the report said.