At Consumer Electronics Show (CES) 2018, Samsung Electronics America, Inc. showcased its vision and strategy for IoT experiences.
Samsung has partnered with the Open Connectivity Foundation (OCF), which is the largest IoT standardization body in the world. The body has already certified Samsung’s ARTIK chip, air conditioner and Family Hub refrigerator for interoperability criteria required for IoT.
In Spring 2018, Samsung is going to move all its IoT applications into the SmartThings app so that any SmartThings-enabled device can be connected or controlled directly from the phone. The company has also announced that they are going to connect HARMAN Ignite to the SmartThings Cloud, taking the IoT experience to the car. This will help consumers control their connected home from the car and vice versa.
“At Samsung, we believe IoT should be as easy as flipping a switch. With the new products and services announced today, we’re making IoT easier and more seamless,” said Hyunsuk (HS) Kim, President, Head of Samsung’s Consumer Electronics Division and Samsung Research.
Samsung has also unveiled its increased investments in breakthrough technologies. The company has spent more than $14 billion on R&D and also increased investments in the form of Samsung NEXT. As a part of newly integrated Samsung Research Unit, the company has also created a new AI Center.
With Bixby, Samsung is working to bring its personalized intelligence service to connect more devices. Also to make everyday tasks easier, Samsung is introducing Smart TVs and new Family Hub refrigerators with voice control via Bixby.
Samsung has also integrated its Knox technology into its connected devices, including Smart TVs, mobile products, and Smart appliances. The technology is integrated with hardware security system and firmware updates so that devices remain protected.